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Mama Carrot

BRANDING PACKAGING DESIGN

How to explain the new carrot’s flavor liqueur by Aureli, a leader company in products based on carrot, through the creation of a particular brand identity and a pack design?
We have been thought about a smart and simple logo, chic and clean that communicates the genuine and natural DNA. A direct brand that you can perceive it appreciating its colour and consistency immediately.

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The liqueur based on beta-carotene is a risk for the spiritual world, but that points out the characteristics of the raw ingredients without being over promised.

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Other projects:

Ricaricarsi masticando.

La bontà viaggia in un’altra dimensione.

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