
Nutella - Your Next Destination
Inspiration begins here.
Just returned from one adventure and already planning the next? The Nutella "Next Destination Pack" is ready to land in duty-free stores, offering sweet inspiration to gift or share. Spider aided in bringing this new SKU to life for Nutella’s Travel Market, creating a product designed for globetrotters everywhere.

Savour the magic.
The hexagonal carton features vibrant patterns inspired by 15 international end-points. With eye-catching graphics that reflect Nutella’s iconic style and are tailored to the travel world, this design dominates the shelves. Each pack contains three 30g jars, each representing a surprise destination: Italy, France, Spain, Germany, the UK, Turkey, Czech Republic, Panama, Dubai, Qatar, the USA, Argentina, Brazil, Mexico, and Paraguay.
The Nutella "Next Destination Pack" is ready for takeoff. Where to? Wherever Nutella Lovers are.

