senxup

How to define the identity of a new beverages’ line into a sector already rich in supply area like a soft drink? Spider has projected the entire Senxup branding, designing the brand of the new premium drink’s line with X factor.

Metallic, modern and minimalist labels for elegant glass bottles; fresh colors that remind of raw ingredients for each drink expressing a strong character’s design to the range.

We are thought of a glamour aesthetic brand, without losing the cleanness of raw ingredients. This concept is used to describe all communication strategy materials for a target like barman and mixologist.